Artur Ferreira is a Brazilian consulting company specializing in training programs, consulting, and coaching for the healthcare and pharmaceutical industries. As I worked on their brand identity, including their logo, email marketing templates, social media, and presentation deck, they needed to create a new website that showcase all their services and improve their online presence.
During the design process, I had a lot of creative freedom. The main challenge was reorganizing the content on the website, so users could find the trainings and events of the company easily.
I refined the sitemap and user flow to create a more visual and intuitive experience. I developed a responsive WordPress website using UI/UX design strategies.
UX/UI Design
Research
Creative Direction
Branding
Wireframe
Figma
FigJam
Wordpress
Photoshop
Illustrator
Asana
Microsoft Teams